textPlus is a leading telecommunications service dedicated to supporting peer to peer communications through affordable talk, text, and content sharing options.

“Our highest email open rates are emails that help with onboarding users…[creating] multichannel onboarding campaigns with Appboy has led to a noticeable improvement in retention.”

— Nanea Reeves, textPlus

textPlus is a leading telecommunications service dedicated to supporting peer to peer communications through affordable talk, text, and content sharing options.

Objective

With app download rates stagnating and the cost of acquiring a new loyal user growing, brands are looking for ways to better retain new and existing members of their audience.

Solution

Make a positive first impression and convey the value of your app by sending Appboy-powered multichannel onboarding campaigns to new users.